About
Mission: |
Flip 'em the Bird is rooted in a rebellious spirit, providing people who are breaking stereotypes feel like a bad-ass with cleverness, wit and a dash of curse words.  |
Vision: |
To encourage people to be brave in life and laugh, a lot. |
Purpose: |
I think everyone needs to tap into their inner badassery. I started this company when I was laid-off, depressed, and trying to figure shit out. I could've just bought a "hang in there" kitten poster, but I knew I needed a change, a big one. My passion is rooted in motivating others who are overcoming adversity, encouraging people who say "f*ck it" to the box society puts them in, and embrace who they are. So I set out to build a company that empowers people to break the societal norms in a way that also makes people laugh their ass off. |
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 How Flip'em the Bird started
Picture it. It's 2017, I am 39 years old and recently laid off. Bingeing Game of Thrones like nobody's business. Thinking to myself what the fuck happened. Rule follower Susie did what they told me! I got a job, got married, had kids and bought a fierce picket fence. Yet here I am, still trying to figure it all out with a shitload of mouths to feed. Ripe for a mid-life crisis and fresh out of Thrones, I watched Jim Carrey's commencement speech at Maharishi University of Management. Who knew the guy that gave me the most significant punch line for talking out of my ass would also inspire me to say something and create Flip'em the Bird. With the help of one of my closest friends Natalie Buckman (YogaBird, LLC) we brainstormed, prototyped, and purchased a set of products that have something to say. A good set of fingerless gloves that gave us the opportunity to swear at work felt like the perfect fit for phase one. Click here to shop gloves!Â
Together, let's kick it up a notch.Â
- Susie
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